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Monday, 28 March 2016

Growth Hacking and SEO

Hello Friends, on 21st March 2016, I was discussing Growth Hacking and SEO with my friend and #SEOTalk (a weekly twitter chat on Monday, 8.30 pm IST / 3.00 pm GMT) host, Malhar Barai 

Here is a transcript of Q&A on Growth Hacking and SEO discussed during the chat.




Media preview
Growth Hacking and SEO 


Q1. What is Growth Hacking? And can it be applied to SEO.


A1 #GrowthHacking a/c to @aginnt, one whose passion & focus is pushing a
metric through use of a testable & scalable methodology #SEOtalk

A1b #GrowthHacking is all about implementing data backed marketing strategies
for Growth. This can be applied to SEO. #SEOtalk

A1c For #SEO, off page optimization is the best place where we can try
#GrowthHacking but never ever indulge in grey/black hat SEO #SEOtalk


Q2. What are some growth hacking strategies for SEO.

A2 #GrowthHacking activities for #SEO can't be done in silos, it has to be aided by
#contentmarketing & #smm #SEOtalk

A2b Getting quality Backlinks, ranking for certain keywords and domain authority
is the main goal. #SEOtalk

A2c Guest blogging is the best way to get quality Backlinks, Joel from @buffer did
150+ guest blog in 9-month #SEOtalk

A2d long tail keywords are key to get top SERP ranking in contested market, All of
this going to affect domain authority too #SEOtalk


Q3. Are there some tools to help SEO growth hacking?

A3 for long tail keyword research @semrush, @moz open site Explorer,

keywordtool.io, @epictions, @buzzsumo #SEOtalk

A3b Monitor Backlinks, colibri.io, ahrefs, Google Analytics (yes it works and free
too), kiss metrics #SEOtalk





Q4. How do you know, your SEO growth hacking strategies working or not.


A4 Three metrics 1. Domain Authority 2. Page Authority 3. Quality Backlinks from

Top Domain Authority Will decide, whether your strategies working or not
#SEOtalk

A4b DA & PA, you can check on various tools, any score above 50 on a 1-100 scale
will be quite good #SEOtalk

A4c 1 Backlinks from Top DA site like huff post is more valuable than 5 Backlinks
from low DA sites #SEOtalk


Q5 What are your personal tips on SEO growth hacking.

A5 Always check referring links & build good relationship with them, provide

more data about you to get more Backlinks #SEOtalk

A5b Use #Influencers outreach to get mentions and Backlinks #SEOtalk


Q6. What expert or blog is a great resource for SEO growth hacking.

A6 The original #GrowthHacker @seanellis and his @growthhackers, Growth

Marketer of @uber - @andrewchen #SEOtalk

A6b some great resources from @neilpatel @sujanpatel @kevanlee @moz
@semrush


Bonus Q7. On Twitter's 10th birthday, does twitter has a place in your seo
growth hacking. #Twitterlove.

A7 #Twitter has a special feature, pinned tweet, through which you can get

sustained quality referral traffic #LoveTwitter #SEOtalk

A7b #Twitter is that place, where you can post your #content several times to get
clicks & quality Traffic. Use this wisely #SEOtalk


Over to you :

Which resourced do you find most valuable on Growth Hacking and SEO, do share in comment or on twitter :)